The Meet began on the scheduled time of 10:00am and our Anchor gave a brief introduction of the conferance and welcomed Mr Andy Hagans and Mr Rich Mcleaur who gave a small welcome message and the meeting was started.

• At 10:15am The First Presentation was started on all the basics of SEO as start up and discussed about the following topics.

Important Factors for Search Engines - Where the popularity of the website in relevant communities was discussed, backlinks quality etc
Anatomy of Hyperlink – Where the hyperlink related details where discussed, example – title=”SEO Meet” , Rel=”nofollow” , Adding an ‘Alt’ Tag in case of images where in if the images dont load the alt tags help your webpage rank better using the Alt Tags. Example of an Hypertext
Targetting the Right Terms – Targetting the best terms in terms of critical importance,conversion rate of the visitors which is in terms time they stay on your website, sales from the SE traffic etc.
Critical Components of Optimizing a site – Html, css, which includes all the on page seo related activities.
Link Baiting - Link conducting, supporitng good topics, professional organisations, awards, contests, batural linkage, interviews, blogs and forums.

• Followed at 11:00am Mr Rich Mcleur started his presentation which included the following topics.

Link Building Basics – which is an process of gaining incoming links to a website
Quality Links – SEO ranking is all about the links, trusted links, whats a trusted site is generally high ranking links. Getting Quality links by contacting related website webmasters, making an network in the same industry.Emailing manually to each person you need to get link from and negiotating.
What to avoid – bad link directories, link exchanges, link schemes, buying text links, triangular links.
Review Me – Good site to get quality backlinks from, but this technology may not work for after 2 years because google may find it.
Getting Listing in Directories - like Botw, skaffe, business.com & Yahoo Directory Listing.
What is link Baiting – Its creating content aimed content at the target audience and promoting on social sites to promote maximum traffic from digg,rediff,netscape and delicious and link baiting is the most trusted way to get quality backlinks.
Examples of link Baiting - Top 10 Lists, Resource Lists, Howtos, Ultimate guides
Effective Link Bait – Great Title, Excellent content , pictures, the more time effort put in gets you more and more backlinks.

• At 12:00am Andy hagans started his presentation who started with the evolution of link building.

This part was started with the link building examples, with a website called “Networksecurityjournal.com” and its ranking for the keyword “network Security” with an article by name “The Fight against Fishing : 44 ways to protech yourself” which was used an link baiting article for ranking better in the SE’s for the keyword – “network Security” which got into the homepage of netscape & digg. yahoo showed a total of 3244 backlinks according to yahoo and trusted backlinks from sites like oreilly.comlinux security and lifehacker.
Some websites like the Lifehacker.com gives you very high targetted traffic for the link baiting articles.Adding links generously in your website to other websites.
Top hit list for link baiting – Cant disclose the list here
Old Fasioned Link Begging – making a spread sheet with first name and other details, and emailing all the related industry guys, personalised emails for everyone.
Submitting to bookmarking sites – via trusted account, with a launch in a limited period. hence links leads to traffic, traffic leads to traffic.
Content – is the main core of a website, as google ranks quality content websites better than an average content based website.Also title is very important in case of link bait with examples like reading couple articles from hundreds of articles.

Andy hagans presentation was followed by a lunch break.

• At 2:30 Pm the Conferance was resumed with Sagar D

who is from BizNicheMedia gave his presentation on search engine strategies which included information on how search engines gives the results, how traffic is generated and other general points on seo.

• After the 20 minutes session by Sagar , vaibhav gave a new presentation on “Building your online Empire(VRE)” which included the following things -

VRE - which is Virtual Real Estate, which was used by marketing guru “John Reese” , which refers to websites which are similar to actual real estate, and the value also increases with time and increases many times quicker than the offline estates, but this estates does not just stop by launching website but needs the following -

-Selecting the right Niche, high demand, decent returns and not a very high competiting niche.
-Selecting a Domain Name ie a smaller, easier to remember & brandable
-Selecting the right hosting company with C Class features, lower downtime
-Content is the Queen – Have a website with high quality user friendly articles where users dont run away seeing the lower quality articles.
-Moneterising VRE via Adsense/YPN, CJ, Link Share, Click bank

• At 4:00 pm Ravish Ahuja started his presentation which was started by his introduction

Followed by a detailed discussion on web mased forum, use of forums and how to convert visitors to users, increasing users loyalty, increasing brand and building more pages adding you have massive user contributed content and helps you increase serps by promoting your forum with friends and blogging about it.Drawbacks of using forums is like its difficult in usage for a non IT guy, prone to spam attacks and the quality of content is lower because similar posts can be found on many others forums.

After 4:20Pm a group discussions session was started where every member of the conferance were given a chance to discuss about their queries related to seo, followed by a cocktail party at around 7pm with Andy and Rich rocking the floor with their dance and i hope being an organiser everyone loved it.

The Next day ie on 1/4/2007 we had an awesome pool party with lots & lots of fun, and i would like to end this post here and would like to hear some feedback from everyone of you who attended this meet.

The Next SEO meet will be in the year 2008 and you can check out the following links for more images and video’s related to this meet.

Delhi SEO Meet 2007 Gallery

The Dance Video -

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This website was purchased on 3rd April evening today after 72 hours and 2 blog posts i have got 15 unique visitors from google.com with almost 0 backlinks

Attached is the screenshot for that -

Now many people will be confused how is this possible as there are many SEO’s who believe in “sandbox” and iam a person who never believed in Sandbox kind of thing in the search engines optimization.

How did i start for this website is got a backlink from an authority website so the bots can find it asap and index the whole website within 24 hours and never go for an paid backlink but a backlinks which is kind of natural one.

Add your latest posts link in the top 3 social bookmarking sites(find them from your own research ) and try to maintain as much unique stuff you can, as this helps your website gain good rankings.

This small stuff is just enough for you to get natural traffic from the search engines and to make visitors come back to your website add tools like – Add to bookmark, Del.icio.us and other bookmarking related tools, as this option can get you returning visitors.

Again taking this website as example you can find that Alexa.com has crawled this website already and has given an Alexa Rank of 91,405 within 48 hours of this launch and now this will be updated on a daily basis, and the trick for getting alexa crawl your website asap is to have an alexa widget on your website on the sidebar or on the pages where you expect a higher amount of web traffic.

Though many webmasters feel Alexa is an inaccurate tool to track any websites ranking based on traffic, but this is the only tool which is publicly open and the only service which we need to depend on.

I guess these couple points are enough for you to get an idea on how to get natural organic search results traffic and how to make visitors come back to your website.

Do let me know if iam wrong in some point as the points which i have stated are based on my own experiance and you may get different results on your tests , but giving a try is not wrong as i always feel if you feed good content to the search engines via your websites they would obviously rank you higher than the other websites.

Tips for Getting Quick Visitors from Search Engines is a post from Tech Blog Updates which you can subscribe and become a free member by Just Clicking Here and get free email updates. Also check out our different blogs! Auto Blog | Career Blog | Health Blog | Free Help Desk where you can join & ask any questions!

1. Default SEO Friendly option in Oscommerce converts the site into bit seo friendly mode but the URL’s are not easy to remember, here is the option for that -
   Use Search-Engine Safe URLs (still in development) – Enable this option to True and the final Result which comes is www.yourshop.com/product_info?products_id=1 which is indexed by all Search Engines.
2. Apache + PHP URL Rewriting – This is a mod in Oscommerce where in you can convert URL’s using Apache URL Rewriting Engine and PHP HTTP Redirection.
   Example – http://www.yourshop.com/product_info.php?cPath=3_10&products_id=13 is converted to – http://www.yourshop.com/en/dvd-movies/action/lethal-weapon.html
   Download link to Mod
3. Yet Another SEF URL contribution – Uses mod_rewrite to map URLs of the form http://domain.com/catalog/Product+Name to the actual product info page or something like http://domain.com/catalog/Category+Name/Subcategory+Name/Manufacturer+Name to the appropriate index page.
   Download link to YASU Mod
4. Search Engine Optimization (SEO)- Advanced URLs for osCommerce – This is a very advanced mod and cannot be done by just replacing some lines of codes.Recommend only for advanced programmers only.
   Download link to Mod
5. SEF Link Transformer – This mod converts all links to search Engine friendly URL’s
   Download link to Mod
6. NIMMIT SEF – This Oscommerce Mod will convert URL in the following ways -
   Normal -
   http://www.yoursite.com/product_info.php?cPath=54&bla=bla&bla=bla
   Standerd Sef -
   http://www.yoursite.com/product_info.php/cpath/54/bla/bla/bla/bla
   to -
   http://www.yoursite.com/product/some_product.html – or…
   http://www.yoursite.com/brand/nice_brand.html – or…
   http://www.yoursite.com/contact_us.html
7. Ultimate SEO URL’s – This Mod will give the store owner the choice of the v1.X style cName or new v2.X style static HTML file.
   Download link to Mod – http://www.oscommerce.com/community/contributions,2823/

This is a complete list of the best mods for SEO friendly URL’s in case of Oscommerce Shopping Script. Let me know if you find any bugs or want to add any Mod i missed in.

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• Black Hat Softwares
• Syndk 8
• Blackhat.com
• IP Cloaking Software

Post your Comment if you are looking for more black hat softwares!

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Since many of you guys know directories are penalised by google and the main reason behind that is , they dont want directories to be just link directories and offer listings to any websites to help them gain page rank and better serps.

But the main question is what about the big directory owners who did these mistakes and are now in huge loss because of the heavy promotions? Small/New directory owners should accept that they were starting their directories just in hope big directory promoters would help them.

My personal suggestion would be that if you are running a health directory why not make it a health resource by adding high quality original health related information, and making the web directory a part of it. having those content blogs linked to feedburner and daily updation of information would help you in gaining Real visitors who will subscribe to your blogs and offer you with returning visitors.

Iam sure everyone of you guys have heard about Johnchow.com who was banned in google for targetting the keyword “Make Money Online” by getting backlinks from many others bloggers in the name of a contest in which he did suceed, but the typo domain Johncow.com is also making great results these days because he is offering same kind of resource and both of these guys are getting their visitors from the feeds subscribers who resularly visit their website to read the updates.

If the directory owners do plan out on something like this they can surely get real visitors who may click on the listed websites in the directory offering the listed website clients targetted visitors. Its never late to start off because there are many directories adopting something different, here are some good examples :

I hope all the well promoted directories do something on this issue rather than just waiting what may google do next. Also they should have a strict acceptance guidelines and accept quality websites only. Refunding the already listed bad / low quality websites and removing those bad listings. In short list only those websites which are helpful for real visitors and not for bots.

Web Directory owners – Content is King! is a post from Tech Blog Updates which you can subscribe and become a free member by Just Clicking Here and get free email updates. Also check out our different blogs! Auto Blog | Career Blog | Health Blog | Free Help Desk where you can join & ask any questions!

Iam(Chetan Patel) right now at Search Camp giving you the live updates at the meet, which is held on 6th & 7th of October 2007, at the Main Auditorium, Tidel Park, Chennai.

Speech 1 by SEOguru – http://www.searchengine-optimization-guru.com/
Prabuddha S. Raychaudhuri, CEO

He gave a speech on Search marketing and mainly focussed on Tracking phone calls from SE referrals.

Speech 2 by Geroge Tai, Obamboo Inc – http://www.obamboo.com/
He is a magazine publisher and gave a speech on Keyword marketing.
Mainly focussed to discourage Indian SEO companies targeting that there is no SEO company from India that is listed in NASDAQ.
There was a good debate going on as one of the participant claimed that there are a few companies that have made it into the list of UK’s best big companies. And NASDAQ isn’t the holy grail of all the large lists of SEO companies.

Speech 3 – The future of search engine marketing – 8 predictions for 2008 – Mahesh Murthy, Founder & CEO, Pinstorm, Bombay
http://www.pinstorm.com/
He pointed out 8 predictions that might happen in the advanced world of internet in 2008.
1. The internet marketing and traffic world wouldn’t be only by searches.
2. Google wouldn’t be the only biggest search tool. And it’s monopoly will not last long, will be faded away probably.
3. SERP ranking formulae will be broken. And the advertiser would not expect only the top position in Search engine results, but they will expect the organic traffic.
4. World in internet would probably change into “Pay for performance” type of advertising.
5. Pay for performance will be extending into other media, and the advertisers mostly would see for a better branding impact. And would expect CPA and CPI expectations from sources such as TV’s, Radios, Prints etc.
Google and other big brands and marketers would start buying/selling traditional media. This would show that the media is evolving from small media to the larger companies. The large digi firms will finally hire TV’s etc. for advertising purposes.
6. Advertising would be entirely global. And an advertiser would not expect a single place campaign, would rather expect global campaigns.
7. Advertising will be democratize. An advertiser who is paying $5k for advertising would expect some type of branding that brings levels of about $5m.
And so the big guys aren’t expected to last long.
Systems like “For dummies cross engines” might probably evolve, which would be otherwise called Instant marketing.
8. India might be the biggest Hub and center for the world’s marketing trades. And after IT, digimarketing would be off shored.
And indications are already seen, as about 1300 employees of Google Adwords are already Indians and working from India.

Speech 4 by Rajiv bala, founder of Predator Digital.
His topic was on “Strategic consulting opportunities in Search”
He focussed on Media exchange programs. And he introduced a term, unfamiliar to me – OTS(Opportunity to See) which is also named as “Spray and Pray” which focusses on non-IP enabled devices like newspapers for advertising.
About $20 billion is invested by Advertisers in AVMC’s like google etc. and about $480 billion in OTS like TV’s and other ads. But still the value of advertising analyzed is better for Google than OTS.

Then there was a big speech and debate on Web analytics management and other things related to Web analytics, which i would be updating when everything finishes in the night.
This was the program till mid of the day i.e. Lunch. I will try to keep you updated on more once our next session is completed.
Chetan Patel

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So, after the lunch, there was a debate on topic “Outsourcing projects vs. In-house work”. Most of the people already had raised up their hands for outsourcing options, and were actively supporting it.
5 Big following guys had been called upon the panel stage to discuss about this, and 4 of them were supporting Outsourcing projects option, and one was the odd-man-out.

1. Rajesh
2. Mahesh murthy from Pinstorm
3. Venkatesh
4. Vikram from Efrontier.com
5. Milind Modi from eBrandz.com

Except vankatesh, all had been supporting and were actually outsourcing their projects to other smaller agencies.
Mahesh had actually talked from both the sides, but told that he in his company outsources the work.
Finally Outsourcing outranked in-house work!

Then there a couple more speeches and discussions, and the conference ended with a small Quiz with a few questions.
Examples of questions -
- What was the most recent popular word given by Matt Cutts?
- What was the contextual program company recently introduced by Media Wiz?
And a few other interesting questions and the person with correct answers was given gifts.

Then in the evening there was a Bash! many of us went to “Karaoke” where we all sang, had snacks and enjoyed a lot. For me, it wasn’t like i was meeting them for the 1st time. I interacted with them in such a way that i know them since a lot of time.
The day ended with that party, and i would post soon with the updates of the 2nd day of the Searchcamp.

Chetan Bhawani live from Tidal Park! Chennai.

Search Camp Day 1 Session 2 is a post from Tech Blog Updates which you can subscribe and become a free member by Just Clicking Here and get free email updates. Also check out our different blogs! Auto Blog | Career Blog | Health Blog | Free Help Desk where you can join & ask any questions!

1. How do you get the content indexed by search engine within hours of posting?
2. If two pages have content on same topic, how would you get the better content page rank higher?

If you are an expert in these kinda things and think that you could answer these, then try them and answer by sending a mail to web20questions@searchcamp.in

The day started with a speech by Ratan K.K. from Pinstorm. He gave a beautiful presentation on a topic called ” Song & Dance for a click” where he explained about the regular trends of PPC and adwords etc. type of marketing things.

Then it was continued by Vikram Vijayaraghavan, from eFrontier.com, talking on a topic ” Algorithm and SEM”.
Then it is a couple guys Saravanan & Prasanna who are currently talking and discussing on “Pay Per Click Management and Strategies”.

After the tea break, there is going to be a few more speeches, the most highlighted in those are -
Contextual Ads – the Future of Advertising
SEO Tips for blogs
Basics about SEO
Social Media Marketing which is going to be a new and hot topic in the net world probably, this is what i predict

So, we can assume that the 2nd session of Day 2 would be more for beginners. The news would be updated at the end of the day, showing who did and talked about what! Bye till then!

Chetan Bhawani.

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Search Camp Day 1 Session 1
Search Camp Day 1 Session 2
Search Camp Day 2

The events that have been organized by The Knowledge Foundation include BarCamp Chennai (Feb ‘06), Blogcamp (Sept ‘06), Proto.in (Jan ‘07) and WikiCamp.in (Feb ‘07).

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There would be many topics to be discussed in this conferance held in phillippines like :
Search Engine Optimization (SEO): the Good, the Bad and the Ugly
SEO for Megasites
Tried and Tested Keyword Research Tactics
Effective Web Copywriting
Link Building Tactics, Tool & Techniques
Advanced Link Building Strategies
Uncovering Innovative Competitor Link Strategies
The Art of Linkbaiting
The Best of Pay-Per-Click (PPC)
Innovative Landing Page Optimization
Web Analytics Best Practices
Using Affiliates to Grow Your Online Business and lot more topics related to SEM. This conferance is to be held on 09-10 October 2007 at The Grand Ballroom, Hotel Intercontinental, Makati City, Philippines.

The Speakers in the meet are well knows seo experts, sem guru’s like Aaron Wall, Prashant Mehta – Vice President, Emerging Markets at Yahoo , Michael Turner , Todd Malicoat and many others. Make sure you reach there on time to attend this conferance.

SEMCON Search Engine Marketing Conference Philippines 2007 is a post from Tech Blog Updates which you can subscribe and become a free member by Just Clicking Here and get free email updates. Also check out our different blogs! Auto Blog | Career Blog | Health Blog | Free Help Desk where you can join & ask any questions!