If you are looking to know the buzz of your brand name or your personal name, then its time you should start scanning all the tweets in twitter using the Twitter Search feature. When i wanted to know , if people are talking about me on twitter i would search for my name on Twitter – http://search.twitter.com/search?q=amitbhawani but this cannot be done every now and then and i wanted a system which would help me in tracking all the keywords i want to and send me free email alerts whenever there is a mention of those keywords in Twitter.
This would help me in tweeting back very quickly to all those tweets which had the keywords mentioned. Tweet Later is something which i would need for getting this job done.
Example : If you run a web hosting company, its recommended to setup a alert for your company brand name, website name, url etc and then wait for all the alerts which are sent automatically. Now once you get a alert in your email address, you have options to Reply, View Tweet, Retweet, Direct Message etc directly within those emails. You get all these alerts based on your preferances and then reply to them for better customer satisfaction.
There are many other advantages of using these kind of systems , because you can even setup alerts for different keywords like ‘suggestions’ , ‘help’ , ‘need tips’ etc and then get back to these tweeters with your affiliate links and make some good commissions through it. Here are some other features of using this service.
Bulk upload & schedule tweets
Track keywords on Twitter
Save and reuse drafts
Send welcome DMs to new followers
Bit.ly URL shortening
Follow those who follow you
Unfollow those who unfollow you
Purge your DM Inbox
Personal status feed