Sony has launched their Digital eBook Reader which is claimed to be the worlds first ebook reader which works similarly in the way Kindle works for amazon’s store products. Sony Reader would work for reading .pdf and DRM-free text from Sony Store. The Sony product is 60$ cheaper but offers only 45000 titles and Amazon’s Kindle is more preferred even though its costly because you can access a bigger library which is around 1,40,000 titles.

With the launch sony is offering a Limited Red Coloured Edition of this eReader to boost their launch sales and would also support Adobe Digital Editions software enabling users to read copyright-protected PDF files. Hopefully the next version ie eReader (the PRS-505) would support many new file formats. The current pricing of Sony eReader starts with 299.99$ and you can select a wide range of Covers to protect your Reader Digital Book from Scratches in variants of Silver & Dark Blue.

You can read upto 7500 continious pages on a single charge.
Can hold upto 160 ebooks at a time.
Requires Internet Connection to upload/download files and currently the eBook store limited to US residents only