The single most dreaded mail for people making serious money with AdSense is the one from Google Adsense and which goes like :
While going through our records recently, we found that your AdSense account has posed a significant risk to our AdWords advertisers. Since keeping your account in our publisher network may financially damage our advertisers in the future, we’ve decided to disable your account….”
In simpler words, AdSense account holders are told their actions do not follow AdSense Terms and Conditions.
Their site does not meet Google’s Landing page requirements.
Many are taken aback by this sudden death of their major source of online income. Some people make their bread and butter income online and to them it’s like a shock. To many other it’s not as shocking. People who have tried to outsmart Google and find loopholes in Adsense often make a quick few bucks but Big G always catches up and how! Although a book could be written on how people without any quality website or with third world traffic (from North Africa, India, China) make thousand dollars every day in Adsense, this article will just highlight prominent reasons why AdSense accounts are disabled.
MFA – Made For Adsense : Yes, sounds right, this is the biggest reason nowadays why Google disables Adsense accounts. People with no intention of building a quality website often create websites with content copy-pasted from Wikipedia or Other websites. They are not interested in providing any ORIGINAL content. MFA sites are usually 5 – 10 posts long and with Adsense codes pasted all over the pages. Whenever someone opens such a site, all one sees is clickable Adsense ads with little or no content. Such sites have very CTR (click through rate), often 5 or 7 out of every 10 visitors click on an Ad. If you have cheap or free traffic, you can make Serious Money that way. Google knows this and disables every MFA site it comes across.
Click Fraud : This is the dumbest way to get your Adsense account disabled. Google tracks every click made on every ad across its network. It knows if Ads are being clicked intentionally or normally. Clicking on your ads at home or taking a trip to your local cafe to do the same is the sure shot way to Disablement.
Also, joining Adsense click exchange groups (I click your ads, you click mine) is not the way to earn money online. Asking your friends to click on your ads or paying them money to do it is only going to get your Adsense account in danger. Google has developed algorithms far too sophisticated to be outsmarted by any of these monkey-business strategies. Your best bet is the hard way of making money.
Original content + Great site = Traffic = $$$
Arbitrage : Until recently this technique made millions for people doing it. People buy traffic from Adwords or YSM or MSN Ad central and guide it to pages laden with Adsense. They bid on cheap words like wallpapers, video etc with every click costing them a few cents. Keeping content to a minimal usually is the key ingredient here as more irrelevant or lesser the content, higher will be the CTR. This model works only with high CTR, usually no less than 20 % is what makes you money in Arbitrage.
An example – For every click Cost = 2 cents, income from every click = 50 cents to a dollar. With CTR of just 20% and 50 cents income, figure for 10,000 visitors are
Income on 2000 clicks @50 cents = $1000.00
Cost of 10,000 visitors @2 cents = $200.00
Net profit = $ 800.00
Google also knows this and has quite clearly said in its program policies that Arbitrage sites are not acceptable. There is quite a risk here as you might end up paying for your traffic and then get your account disabled without getting any unpaid income.
Violation of Terms and Conditions : Your AdSense account is the danger of being disabled if you have altered the AdSense codes so that Ads are placed in pop-ups, emails or software, Ads open up in a new window.
If you buy traffic, your landing page should be in compliance with Google’s Landing Page Guidelines. Any violation could get your account disabled. Also, if your site is found out to contain Malware or virus or initiates download automatically, your AdSense account is in danger.
Guest Writer : Rohit Sablok is the Affiliate Marketer who writes at www.superindianaffiliate.com