{"id":15097,"date":"2010-10-04T09:38:36","date_gmt":"2010-10-04T04:08:36","guid":{"rendered":"https:\/\/www.amitbhawani.com\/blog\/?p=15097"},"modified":"2010-10-04T09:38:36","modified_gmt":"2010-10-04T04:08:36","slug":"google-webp-image-format-work","status":"publish","type":"post","link":"https:\/\/www.amitbhawani.com\/blog\/google-webp-image-format-work\/","title":{"rendered":"What is Google WebP Image Format &#038; How does it Work?"},"content":{"rendered":"<p><a href=\"https:\/\/i0.wp.com\/www.amitbhawani.com\/blog\/wp-content\/uploads\/2010\/10\/Google-WebP-Logo.jpg\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-15102\" src=\"https:\/\/i0.wp.com\/www.amitbhawani.com\/blog\/wp-content\/uploads\/2010\/10\/Google-WebP-Logo.jpg?resize=238%2C52\" alt=\"Google WebP Logo\" width=\"238\" height=\"52\" srcset=\"https:\/\/i0.wp.com\/www.amitbhawani.com\/blog\/wp-content\/uploads\/2010\/10\/Google-WebP-Logo.jpg?w=475&amp;ssl=1 475w, https:\/\/i0.wp.com\/www.amitbhawani.com\/blog\/wp-content\/uploads\/2010\/10\/Google-WebP-Logo.jpg?resize=300%2C65&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.amitbhawani.com\/blog\/wp-content\/uploads\/2010\/10\/Google-WebP-Logo.jpg?resize=150%2C32&amp;ssl=1 150w\" sizes=\"auto, (max-width: 238px) 100vw, 238px\" \/><\/a>Web giant Google is all set in mood to capture the web traffic as Google unveiled its own image format WebP (pronounced as Weppy) which is all set to replace JPEG format, this comes after Google already launched its own video codec in VP8 recently, its own web transfer SPDY protocol and also programming language Go with many other web services and also an operating system.<\/p>\n<p>Google claims that WebP graphical format compression technique can reduce the file size image by a whopping 40% compared to JPEG file format. With successful adoption of WebP, you can expect a faster user experience on web, helps in reduction of band width and also hosting costs. So, in all you can expect improvement in web!<\/p>\n<p><strong><em>What actually is WebP?<\/em><\/strong><strong><em> <\/em><\/strong><\/p>\n<p>WebP is a method wherein a lossy compression can be used on photo images. The degree of compression is customizable according the user needs t so that user can choose between trade-off and file size for required image quality. WebP file contains VP8 image version data, and also a\u00a0 container based on RIFF. Webmasters, web developers and browser developers can use the WebP format to create smaller, better looking images which will help make the web faster.<\/p>\n<p><strong><em>How WebP works?<\/em><\/strong><\/p>\n<p>WebP makes use of\u00a0 predictive coding technique to encode photo\u00a0 images, the same methodology used by VP8 video codec for compressing some important\u00a0 frames in videos. Predictive coding uses the values in neighboring blocks of pixels for predicting the values in a block, and then encodes only the difference (residual) between the actual values and the prediction. The residuals typically contain many zero values, which can then be compressed in a much more effective manner. The residuals are then transformed, quantized and entropy-coded as usual. WebP also uses variable block sizes.<\/p>\n<p>WebP is bit stream is compatible with VP8 and uses 14 bits for width and height. The maximum file size for WebP is 16383&#215;16383 pixels.<\/p>\n<p>Google said that at first stage will release a tool wherein you will be able to convert all your JPEG images into WebP format and in a long run it will also provide a built in support into its internet browser, Google Chrome.<\/p>\n<p>Downloading and using WebP is simple, just follow the <a href=\"http:\/\/code.google.com\/speed\/webp\/download.html\">link<\/a>, which will give provide a complete guide in getting the conversion tools. Currently, WebP supports Linux x 86 (64 bit) platform but soon it will be also available for Windows platform as well.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Web giant Google is all set in mood to capture the web traffic as Google unveiled its own image format WebP (pronounced as Weppy) which is all set to replace JPEG format, this comes after Google already launched its own video codec in VP8 recently, its own web transfer SPDY protocol and also programming language [&hellip;]<\/p>\n","protected":false},"author":44,"featured_media":15102,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1280],"tags":[],"class_list":["post-15097","post","type-post","status-publish","format-standard","has-post-thumbnail","category-what-is","entry"],"aioseo_notices":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.amitbhawani.com\/blog\/wp-content\/uploads\/2010\/10\/Google-WebP-Logo.jpg?fit=475%2C104&ssl=1","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":3488,"url":"https:\/\/www.amitbhawani.com\/blog\/get-lost-google-rankings\/","url_meta":{"origin":15097,"position":0},"title":"How to Get Google Rankings Back with Reconsideration","author":"Amit Bhawani","date":"March 5, 2009","format":false,"excerpt":"If your website\/blog is totally banned in Google search engine because of some unknown reasons you need to signup with Google Webmaster Tools, add your website in your account and verify it. Here are some of the reasons why your website may have got banned : Hidden Links or Text\u2026","rel":"","context":"In &quot;Google&quot;","block_context":{"text":"Google","link":"https:\/\/www.amitbhawani.com\/blog\/category\/google\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":9298,"url":"https:\/\/www.amitbhawani.com\/blog\/url-removal-request-google-reinclusion-tips\/","url_meta":{"origin":15097,"position":1},"title":"URL Removal Request from Google &#038; Reinclusion Tips","author":"Amit Bhawani","date":"February 17, 2011","format":false,"excerpt":"I have always been recommending webmasters to sign up with Google Webmaster Tools, here is an excellent reason for the same. Google offers with an option to Remove URL's from the search engine and this is available directly to the public. This means that anyone can report any web page\u2026","rel":"","context":"In &quot;Google&quot;","block_context":{"text":"Google","link":"https:\/\/www.amitbhawani.com\/blog\/category\/google\/"},"img":{"alt_text":"Remove cancel","src":"https:\/\/i0.wp.com\/www.amitbhawani.com\/blog\/wp-content\/uploads\/2011\/02\/Remove-150x150.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":22360,"url":"https:\/\/www.amitbhawani.com\/blog\/install-google-button-wordpress-blogger-blogs\/","url_meta":{"origin":15097,"position":2},"title":"How to Install Google +1 Button on WordPress &#038; Blogger Blogs","author":"Yogesh Patel","date":"June 2, 2011","format":false,"excerpt":"Google has launched +1 button which helps users to publicly show what you like or recommend on the web. +1 button can be placed on any webpage on web and will make users understand the importance of a particular webpage. Since there exists so many clones of one information on\u2026","rel":"","context":"In &quot;Google&quot;","block_context":{"text":"Google","link":"https:\/\/www.amitbhawani.com\/blog\/category\/google\/"},"img":{"alt_text":"Google +1 button sizes","src":"https:\/\/i0.wp.com\/www.amitbhawani.com\/blog\/wp-content\/uploads\/2011\/06\/Google%2B1.png?fit=684%2C601&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.amitbhawani.com\/blog\/wp-content\/uploads\/2011\/06\/Google%2B1.png?fit=684%2C601&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.amitbhawani.com\/blog\/wp-content\/uploads\/2011\/06\/Google%2B1.png?fit=684%2C601&ssl=1&resize=525%2C300 1.5x"},"classes":[]},{"id":17761,"url":"https:\/\/www.amitbhawani.com\/blog\/uninstall-web-store-apps-google-chrome\/","url_meta":{"origin":15097,"position":3},"title":"How to Uninstall Web Store Apps from Google Chrome","author":"Neal","date":"December 10, 2010","format":false,"excerpt":"So, finally Google too launched its own Web store for apps which will be facilitating its Chrome platform. If you are on Google Chrome web browser then you might have downloaded and installed various apps, but how to uninstall the installed apps? Let\u2019s check out how you can do so.\u2026","rel":"","context":"In &quot;How to Guide&quot;","block_context":{"text":"How to Guide","link":"https:\/\/www.amitbhawani.com\/blog\/category\/how-to\/"},"img":{"alt_text":"Chrome Webstore Logo","src":"https:\/\/i0.wp.com\/www.amitbhawani.com\/blog\/wp-content\/uploads\/2010\/12\/Chrome-Webstore-Logo.png?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":10881,"url":"https:\/\/www.amitbhawani.com\/blog\/how-to-hack-using-google\/","url_meta":{"origin":15097,"position":4},"title":"How to HACK using Google?","author":"Tony Stark","date":"May 9, 2010","format":false,"excerpt":"It is not a new thing to know for computer savvy people that hacking is widespread now days. There are two types of people i.e. one who know about hacking and use their knowledge for bad and those who use their knowledge of hacking for anti hacking purposes. In this\u2026","rel":"","context":"In &quot;How to Guide&quot;","block_context":{"text":"How to Guide","link":"https:\/\/www.amitbhawani.com\/blog\/category\/how-to\/"},"img":{"alt_text":"Google Hacking Tricks","src":"https:\/\/i0.wp.com\/www.amitbhawani.com\/blog\/wp-content\/uploads\/2010\/05\/Google-Hacking-Tricks-300x300.png?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":1666,"url":"https:\/\/www.amitbhawani.com\/blog\/google-android-phone-india\/","url_meta":{"origin":15097,"position":5},"title":"Google Android Mobile Phone Launch in India","author":"Amit Bhawani","date":"October 12, 2008","format":false,"excerpt":"HTC[High Tech Computer] the taiwan based mobile phone handset maker has announced that its going to launch the Android based mobile phones in India by this December, also at almost same pricing which would be around Rs8200 while these google phones are sold at 179$. Currently the HTC india is\u2026","rel":"","context":"In &quot;Tech News&quot;","block_context":{"text":"Tech News","link":"https:\/\/www.amitbhawani.com\/blog\/category\/tech-news\/"},"img":{"alt_text":"Google Andriod Mobile Phone","src":"https:\/\/i0.wp.com\/www.amitbhawani.com\/blog\/Images\/G\/Google-Android-Mobile-Phone-1.jpg?resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.amitbhawani.com\/blog\/wp-json\/wp\/v2\/posts\/15097","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.amitbhawani.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.amitbhawani.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.amitbhawani.com\/blog\/wp-json\/wp\/v2\/users\/44"}],"replies":[{"embeddable":true,"href":"https:\/\/www.amitbhawani.com\/blog\/wp-json\/wp\/v2\/comments?post=15097"}],"version-history":[{"count":0,"href":"https:\/\/www.amitbhawani.com\/blog\/wp-json\/wp\/v2\/posts\/15097\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.amitbhawani.com\/blog\/wp-json\/wp\/v2\/media\/15102"}],"wp:attachment":[{"href":"https:\/\/www.amitbhawani.com\/blog\/wp-json\/wp\/v2\/media?parent=15097"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.amitbhawani.com\/blog\/wp-json\/wp\/v2\/categories?post=15097"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.amitbhawani.com\/blog\/wp-json\/wp\/v2\/tags?post=15097"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}