Best Google Ads Placement for News Sites – Sample Layouts

Have you been wondering how could you get a higher CTR [Click through Rate] for the Google Adsense you are displaying on your blog? Then its time you should check out these Ad Placement tips offered by the Adsense Help team. The information and samples are listed for five main types of web pages and you are given with placement ideas with graphics. News sites generally get huge amount of traffic from the Search Engines and Social Media websites but the problem is that the visitors would not stay for long period and would close the site after a few seconds, hence important to place advertisements in such a way that the chances of getting them clicked should be more.

You can check out this series one by one based on your current website type.

• Ads Placement for News Sites
• Ads Placement for Discussion Forums
• Ads Placement for Blogs
• Ads Placement for Classified Sites
• Ads Placement for Games Sites

News Site

1. News Site – Homepage
   
   • Place larger ad unit above the fold to attract placement targeting
   • You can put up to 3 standard AdSense for content ads on your homepage. We recommend using either a 728×90 leaderboard or a 300×250 medium rectangle ad format according to your page layout.
   • Adding an Adsense for Search search box next to the top navigation bar would be an additional way to monetize your site.
2. News Site – Content Page
   
   • Place a 300×250 medium rectangle embedded into the content for placement targeting and better integration.
   • Put a 728×90 leaderboard or a 468×60 banner below the article to attract the users attention when they finish reading.
   • Place a 160×600 wide skyscraper below the side navigation bar.
   • Add two 468×15 link units below the title, and between the article and the leaderboard (728×90) or banner (468×60).
   • Adding an Adsense for Search search box next to the top navigation bar would be an additional way to monetize your site.
3. News Site – Category Page
   
   • Place a 728×90 leaderboard and a 300×250 medium rectangle ad unit on the left-hand side and above the fold, and to attract placement targeting.
   • Put a 160×600 wide skyscraper ad unit on the lower right-hand corner of the page to attract the users attention when they finish reading.
   • Adding an Adsense for Search search box next to the top navigation bar would be an additional way to monetize your site.