Normally most blogs sell direct advertisements for not less than 0.50$ eCPM and this counts to around a minimum of $0.10 per click when the Impressions vs Clicks are counted. This is the very reason most blogs have different ad networks at the same time like Google Adsense, CPM Networks, BuySellAds etc and the revenue from each of these networks is always on different levels.
Now lets talk about the Income you would earn from these ad networks. On an average of Adsense eCPM and other statistics its known that the normal blogs receive around 0.10$ minimum per click along with a CTR of around 2% average. This means that if a blog receives 10,000 pageviews in a day their income would be –
10,000 * 2% * $0.10 = $20 [minimum]
Incontent Ad Networks like Infolinks, Kontera have an average pay out of less than $0.05 per click, while in our case its very very less which is around $0.01 per click. Here are some of the statistics below which would give you information on the payments these networks pay to their publishers.
Infolinks on an average paid around 2 cents / click as you can find in the following Income Statistics where in we earned $16.62 for 790 clicks.
Kontera was more worst in terms of paying their publishers.
The above stats clearly show that for a total of 1821 clicks we received a revenue of $17.53 which actually means that the average per click revenue is $0.009 and still we were showing the ads.We had even performed a A/B Split Test to compare these ad networks and both failed when compared to others.
When we ran a Visual Heatmap we found that in short we were making our visitors move away from our blogs for less than a cent and this is way cheaper than selling cheap banner advertisements. Instead its better to opt for higher paying networks or else running the blog clean with just Contexual Advertisements along with CPM Advertisements.
Good Post, I use only Google, that too only one ad (only posts) 😀
I know it’s very unfortunate that inlink ads like Kontera and Infolinks sucks big time!
I have tried them on almost all of the major niche in the market and they just don’t pay you what you would expect!
I agree, not only they don’t pay good, they are irrelevant ads at times. They have less advertisers so same ads on every page or most sites.
That’s made to just sure that the page is filled with ads.
I totally agree with you i am also waiting to remove because once i get 25$ i will remove it , now its a 1 dollor left to complete
I agree, I also don’t like Infolinks much.
I would still run their ads if they pay at par with Google Adsense or else no point running their ads.
yes i agree amit but google adsense not paying that much and can you help by writing a post on how tips to increase no of pageviews or simply increasing traffic to your blog!!
Absolutly Amit – I am also disapointed by my earnings through these networks.
They are paying very small amount
so, which one is best after Google Adsense?
Any suggestions for changing to higher paying networks ?
I have already removed them. Beside Commerce it’s also not good for SEO.
the profit from them is very less as compared to adsense , & inversly effect SEO
then why bloggers are using it ??
Because bloggers follow what others do and never calculate the per click revenue they are getting.
I was also attracted initially since some high ranking blogs have some in-text advertising.
But Soon i removed since i has at least 2 external js and drastically increase page load time also.
Agreed with @Amit
I did actually miss adding the point of page speed and the drawbacks of the same.
Absolutely accept with you AMIT they pay very very less we should remove them
these types of ad networks are making problems to blog readers ,
these are showing irrelevent ads ,
hi Amit,
As you are aware I am new to blogging, and I tried off with infolinks for my first site since adsense was not approved (luckily for my second site it got approved:-)) and I was just doing some R & D with the site, with my kind of permutation and combinations. I also feel that it is not worth moving your visitors away from your blog for less than a cent and also to unnecessarily clutter the site and the appearance of the blog.
Thanks for this comparison between infolinks and Kontera and your visual heat experiments . Now we know which ad program to avoid, and which ones to embrace. There is definitely so much to learn from your blog. I follow your blogs religiously 😉
Regards,
Raghu (Crazygunz)
I would suggest to follow regularly 🙂
nice post … thinking to remove them ..
My suggestion would be that Adsense is best.
Hey is there any other TEXT LINK based ads networks paying more than infolinks and kontera?
I will surely replace it.
Amit, then which ad network to choose after google adsense.
Please update this post
http://www.amitbhawani.com/blog/top-adsense-alternatives/
Will write down another post.
I tried both on my blogs and found it’s worthless to add in-text advertising ads to your blogs. You get pennies for quality clicks and this can be worst if you have countries other than US or UK.
ya i too feel the same their click ratio pay is very less
in my case i have earned 25 dollar in 5 months .
and i also quited infolinks.
in the middle.
They are just like wasting time.. Better use that time in some other work and get 100x profits..
I really like the valuable information about info links and i gathered a lot of information on here Amit, and i would like to say thank you for given a good information on here.
Glad it helps you!
Still i have not applied for anyone but thanks for this review. I will try only Google.
I agree, I also don’t like Infolinks much.
really true amit! ,i just removed infolinks from my blog,Infolinks & Kontera really sucks
So true. I have used both these networks in the past. Their payouts just sucks.
Amit great post and you write everything true..I tried infolinks very low click rate 0.01$ or even $0.00. And they show always stupid ads like shaadi.com etc. For indian traffic i dnt think infolinks is good.
It’s looks good and i hope, it should work fine. Thanks a lot for given a excellent data on here amit.
Alternate networks are used only by those people who dont have adsense..there is no reason to try any other network if you are already running adsense..
i strongly agree with you Amit.
i have received a payment of 58$ for 4months where as the same site use to receive around 1000$ to 1200$ for same duration.
i mean, 1000$ to 1200$ from adsense
You are correct dude, infolinks and kontera pays too low, how ever infolinks are better than kontera.
Infolinks really sucks, i had around 0.69 ecpm from July to September 2010, from there i started making complaint against law revenue in comparison with number of clicks. i have made compaint many times. but no clear answer.
after making complaint ,now my ecpm become even worse check my report before three months and after three months
before compalint http://www.flickr.com/photos/59886632@N07/5472902956/
after complaint http://www.flickr.com/photos/59886632@N07/5472908524/
I agree with you. Its like losing traffic for free..
They Banned me, the real reason is now me not using their ad code. 🙂
They banned me just 2 days after reaching their payment threshold…Lost above $50
Both suck to the core. Shocking to see such earnings for those pageviews & clicks.
Kontera is worst. I was getting only 3 or 4 clicks for 2000 page views. And only 0.01 or 0.02 for two clicks. I estimated it for one month and I found it will hardly reach $2 in one month.
Infolinks is also worse, I was making $8 for one month and I received a check for $62 for almost 7 months and I told them bye.
Amit,
I 100% agree with you. I’ll have to find different ways. I have the same position like you..I run Infolinks since Sep2010 (till now) but only earned hardly $105.86 (with 80,971 impressions and 2,108 clicks). In fact, Google Adsense gave me $1200+ in only 4 months.
Please do let me know if you find any better ways.
Waiting for your response.
Thanks,
Hardip
its good news that more bloggers removing the infolinks ad code.
u are correct. Infolinks pay very less
I havent used infolinks on my site yet.
But was thinking to use infolnks. But dont know what to do now, as ur article suggests me not to use infolinks
ATUL
sir i really have a lot of question to ask
….a have a website but due to some reasons my adsence hav been removed what should i do now ????????????
…..my traffic in more than 6000 per day with page view more then 10000 can u suggest which adds should i apply for????????????????
did you mean your adsense account banned and you want another advertising partner? there is no best alternative for adsense, if you have good amount of us traffic you can apply for chikta
how much do they pay
oh… Thanks For your Information , am Quickly removed Infolinks from my site 😀
which 1 better 4 mw.
Great post. Just added infolink. Don’t know what to do ?
After reading this article i removed kontera ads from my blog.
now am removing infolinks ads. 80000 impressions and more than 1500 clicks .. just 10 $
bull shit infolinks
https://lh4.googleusercontent.com/_8909ErG_pdI/TXssQkWOugI/AAAAAAAACos/GrX-oHBSUII/s640/Fullscreen%20capture%2012-03-2011%20134721.bmp.jpg
check out image 110000 impressions 1500 clicks and just 8 $
I was using infolinks from around a week. Removed it yesterday for the same reason. I was getting a very low CPC rate. I Thought it was some problem with my account but now realized its with everyone. I even contacted infolinks for asking about the low CPC problem but haven’t got any response yet. Making our visitors move away for such a low revenue is not worth it.
Definitely! Kontera and Infolinks are waste. I removed them from my site 4 months back.
I have used many affiliate programs and now i am using swmotion and not getting more from this .And I would like to tell you all that don’t waste you time and ad space of site for these ad networks .Use google adsense and tribalfusion to earn money . pixazza is also going good for my blog .try this for you images
My experience with Adsense was that it tanked when the recession hit, October 2008 and never went back up. I now make more than twice as much from Infolinks as Adsense. I’m perplexed, because no one else seems to be having that epxerience.
Really!!! how can we believe you? you are the first person who makes twice than adsense haha!!
Well, I’m not sure how to give you proof. You didn’t experience any drop in 2008 when the recession hit? I have a friend who was using an ad network and her revenue dropped by 50% too, so I thought this was widespread. Now I’m wondering if I’m doing something terribly wrong with Adsense, although at the time (2008), I hadn’t made any changes. More recently, I had so given up on Adsense that I changed it to all image ads, because it looks more professional. I’m sure that doesn’t maximize revenue, but it was so low, I was thinking of getting rid of them altogether. I get a lot of traffic on my site, so I expected better.
I will say that my Infolinks revenue increased by about $100 per month recently and I don’t know why. Then I added the Infolinks WordPress plug-in for my blog and I think that will increase revenue even more.
Hey man
I think you are speaking for infolinks . can you explain the what makes infolinks pay you better. any special optimization technique that we all don’t know? or you have any special agreement with infolinks?
Saju,
I’m definitely not speaking for Infolinks and don’t have any special arrangement with them. I used another service before then, I’m not sure I remember, but maybe Kontera, but received more from Infolinks. I did optimize Infolinks-you can set a general topic and I chose Computers. But that’s all I did. Evan with that, I certainly find that Adsense ads are much more targeted to my audience than Infolinks ads.
Actually this conversation has made me realize that I probably should be doing more with Adsense. I didn’t know that others were getting such good results with it. Yesterday I went and changed some of my ad sizes and added a couple more locations. I’ll continue to do that and maybe get more income!
Jan Leow told me that his Adsense to Kontera ratio is 20:1 which made my ears really perk up. I just needed to hear others’ experiences.
Your Stats are pretty good compared to mine!..
Total Impressions : 156,629 Clicks : 9,047 Total Earned : 23.39
really need to turn them off!!
Gullu:
Here are my stats for the month of April:
Net impressions: 100,869
Clicks: 1,448
Earnings: $225.79
For March (just got that payment)
Net impressions: 138,889
Clicks: 3,182
Earnings: $480.07
Now I see why everyone here is so disappointed in them. Now you see why I’m not. But I don’t understand the discrepancy.
That doesn’t make any sense, does it?
Now we have several comparisons on this discussions. You should go to them and ask if it’s right.
And I went back and did some work on my Google Adsense, but I’m not seeing results. I think Google is penalizing me in some way, but I don’t understand how or why.
I have been using Infolinks since long but yet to reach the minimum payout it looks as if it will take another year to reach that.
Tries to remove infolinks from wordpress blog, but even after deactivating infolinks plugin and deleting it, the ads continue to show up on my site. The infolinks website offers no option that I can find to remove my account and their ads from my blog. Anyone else experience trouble getting the ads off their site once they cancel infolinks?
Nice comparison, but adsense is not working that good for me, i am not even getting .05/click from them. From this month i am using infolinks too. The CTR of infolinks ads are almost double from adsense. Although infolinks pay quite less, but it is a good source of earning some extra bugs.
infolinks and kontera very very low paying inline ads, adbrite inline ads better compare with infolinks and kontera
i agree with you amit..thnx for sharing..
Yes right they are such a scam many people quitting also when amount less than 50$ ,who will take also not us it is infolinks ,so think how much money they have in their Bank
I completely agree with you particularly because of inappropriate ads at certain times. Thanks for sharing!!
Hello! Fancy finding my name mentioned here. And yes, I earn more from Adsense than Infolinks or Kontera. Also tested a few others like Chitika, Bidvertiser, and local ad networks like Advertlets and Nuffnang. All performed poorly against Adsense. Still haven’t found another ad network that is on par against Google. I’m surprise that some of you can get good returns from Infolinks. If what one of you suggested about the general topic is true, then we should try to find that which can help us earn something decent, yes?
Even for adsense, the ads served also depends on your topic, and some topic pays more than others. And that is what we need to find which is easier said then done.
nice .. i really need it..
I recently started using infolinks and it really pays the worst. I’ve never seen their click give more than 2 cents. So, your point of simply not using such ads is nice. Atleast there will be some good downfall in Bounce Rate just by leaving a few cents.
Thanks for the post.It really helped 🙂
BTW, if you don’t mind, can you tell me how you customized the adsense text ad? Are you a premium publisher?
The answer to last question : YES~
Very Very Very disappointed, i got less then $0.01 for click!
Ads are unrelated to my page content.
I had to completly remove Kontera because of bad performance.
Infolinks is much better from the speed side.
But the Pay is ridicolous!
I should stop reading blogs of people making money from people searching how to make money… and avoid both infolinks & kontera!
thanks a lot for that stats 🙂
As they guys are paying low cpm and it seems annoying to viewers and that may be reason to lose a readers for a websites. I got a many complains regarding it and that’s why I remove their ads.
Completely agree.
I started using Infolinks but they pay so ridiculously less. I dont see any reason to use it except bothering your readers
One more drawback…It creates problem with SyntaxHighlighter wordpress plugin. If the source code is displayed using Syntax Highlighter in the post. It changes the code randomly(based on ad link). So got comment many times…your code is not working. It’s needed to be careful for a programming blog. For infolinks, special start tag and end tag are used to protect area from ads. But not working.
Hmm, I also really stuck with Info-links,they r really problematic for visitors while navigating to one page to another.So it leads to loss our readers. 🙁
I dont agree with you because:
1- Kontera is visible to US/Canadian traffic only
2- Kontera pays good and if your eCPM has been low then that is due to your niche (keywords on site)
3- In-text ads do not occupy space unlike all other forms of advertisements
4- They have never been designed to become the main income source of a blog but rather for some indirect extra income.
Thank you for showing side affects of infolink and kontera. I didn’t use them on my blog though.
left infolinks some time back for the same reason..
even i was getting around 1-2 cents per click…
thanx this info is help
hmm.. bt m geting 0.05$ per click 🙂
and is there any good advertising network for a blog with low traffic.?? reply soon..
From Kontera. I was getting only 5 or 8 clicks for 3500 page views. And only 0.01 or 0.02 for two clicks. I expected it for one month and I found it will only just reach $3 in 2 months. and Infolinks also same.
From Kontera. I was getting only 5 or 8 clicks for 3500 page views. And only 0.01 or 0.02 for two clicks. I expected it for one month and I found it will only just reach $3 in 2 months.
Awit, from your ss I can conclude that keyword in technology niche for infolinks network is paid very low. But keyword with health and travelling niche is quite opposite. My friends got more than $1000 in 15 days. His sites niche is health and travelling.
While I run infolinks for my blog which niche is technology. The traffic is still small. And one thing makes me surprised. On my blog 1 click is paid $0!! Do u have any idea about this?
Please help me STOP, REMOVE infolinks from my wordpress site.
I tried it, and it says Settings on Dashboard, I don’t see under Settings info links..
I went to site, no option to stop, no option to remove, or close account.
Please help me, delete, remove infolinks from wordpress FORGOOD !
Thanks.
The people that are crying about getting their info links disabled at $50 are the same people that tell their relatives and friends and coworkers to click on the ads. I am getting 8 or 9 cents per click. If your website is good, people will come back after they have been briefly detoured. Do not tell your friends families coworkers about your blog. Do not email URLs from your blog to anybody!! If you are good boys and girls, infolinks will pay you.
Then why are you using Kontera?
We just made a trial premium deal.
Well… In my opinion you can choose Infolinks InTag ads to fill up any empty gap that you have on your website… otherwise as Amit advised it just lowers your click through rate ! Google Adsense always rock and have better earnings than any other adservices out there in the market. Ofcourse Tribal fusion is another way to go ! Thanks for the review Amit !